LATENCYLow-latency bidding
Parallel bid requests with strict per-partner timeouts keep the auction fast and the user experience clean.
QUALITYAnti-fraud filtering
Bot, proxy, VPN and data-centre detection, plus click and impression anomaly checks, before traffic is billed.
TARGETINGGranular targeting
GEO, region, carrier, device, OS and version, browser, language, connection type, day-parting and source lists.
REPORTINGReal-time statistics
Requests, bids, win rate, impressions, clicks, spend and revenue broken down by source, GEO and sub-ID.
CONTROLFloors and rules
Per-source floor prices, allow and block lists, frequency caps and budget pacing configured for each partner.
INTEGRATIONOpen standards
OpenRTB endpoints, XML and JSON feeds, S2S postbacks and pixel tracking for conversion data.